It's an article, not a blog post, so set aside the requisite time to read it thoughtfully and critically.
It is a good biblical engagement with a holistic approach to gospel commission(s).
From the conclusion:
By digging deeper into the great commissions, we have unearthed a wealth of cultural and theological insight. This rereading of familiar evangelistic texts has demonstrated that God in Christ has called us not to mere soul-winning, but to distinctive discipleship, to heralding a worldly gospel of a fleshly Christ who humbly accommodates human culture and understands the human condition. These commissions call us to missional discipleship — to redemptive engagement with all peoples and cultures.